Ellen Lupton provides clear and focused guidance on how letters, words, and paragraphs should be aligned, spaced, ordered, and shaped. The book covers all typography essentials, from typefaces and type families, to kerning and tracking, to using a grid.
Visual examples show how to be inventive within systems of typographic form, including what the rules. The book covers all typography essentials, from typefaces and type families, to kerning and tracking,.
The long awaited follow-up to our all-time bestseller Thinking with Type is here. Type on Screen is the definitive guide to using classic typographic concepts of form and structure to make dynamic compositions for screen-based applications.
Covering a broad range of technologies—from electronic publications and websites to videos and mobile devices—this hands-on primer presents the latest information available to help designers make critical creative decisions, including how to choose typefaces for the screen, how to style beautiful, functional. Playing with Type is a hands-on, playful approach to learning type application and principles. This engaging guide begins with an introduction to the philosophy of learning through the process of play.
The Handbook provides a clear sense of the way in which contemporary ideas are challenging traditional viewpoints as "new paradigm of the psychology of reasoning" emerges.
This paradigm-shifting research is paving the way toward a richer and more inclusive understanding of thinking and reasoning, where important new questions drive a forward-looking research agenda. It is essential reading for both established researchers in the field of thinking and reasoning as well as advanced students wishing to learn more about both the historical foundations and latest developments in this rapidly growing field.
Score: 5. We want to stay off the beaten path, so to speak, and seek out what lies beyond the obvious. We want to push the limits of design publishing even as we work to survive. When we noticed that, in the last few years, design publications had suddenly become oversweetened by so-called "eye candy," we decided to challenge the imagination, not just tickle the optic nerve, and focus on design writing. Today, when it comes to design writing, we are not alone. Blogs are the new order, and the order is growing.
Design blogs have their virtues, of course, but blogging about design appears to be habit-forming and has become an end in itself, with the very rapid-fire, off-the-cuff nature of blogging favoring the short, the sweet, the quick, and the now. This phenomenon triggered in us a reflexive need to once again play the role of contrarian. We wanted to do something unique, something no other design magazine had ever done, something that, whatever it turned out to be, would speak to designers in a way that a blog could not.
It is the longest "Dear Emigre" letter we have ever received. The author describes it as "ambitious and reckless and impassioned," but that's putting it mildly. Throughout the book, visual examples show how to be inventive within systems of typographic form--what the rules are and how to break them.
The popular companion website to Thinking with Type www. What type of font to use? How big? How should those letters, words, and paragraphs be aligned, spaced, ordered, shaped, and otherwise manipulated? In this groundbreaking new primer, leading design educator and historian Ellen Lupton provides clear and concise guidance for anyone learning or brushing up on their typographic skills. Thinking with Type is divided into three sections: letter, text, and grid.
Each section begins with an easy-to-grasp essay that reviews historical, technological, and theoretical concepts, and is then followed by a set of practical exercises that bring the material covered to life.
Sections conclude with examples of work by leading practitioners that demonstrate creative possibilities along with some classic no-no's to avoid. Ellen Lupton provides clear and focused guidance on how letters, words, and paragraphs should be aligned, spaced, ordered, and shaped.
The book covers all typography essentials, from typefaces and type families, to kerning and tracking, to using a grid. Visual examples show how to be inventive within systems of typographic form, including what the rules are, and how to break them. Thinking with Type is the typography book for everyone: designers, writers, editors, students, and anyone else who works with words. If you love font and lettering books, Ellen Lupton's guide reveals the way typefaces are constructed and how to use them most effectively.
This paradigm-shifting research is paving the way toward a richer and more inclusive understanding of thinking and reasoning, where important new questions drive a forward-looking research agenda. It is essential reading for both established researchers in the field of thinking and reasoning as well as advanced students wishing to learn more about both the historical foundations and latest developments in this rapidly growing field.
Score: 5. Inside is a look back on some great years in graphic design, while our contributors and colleagues bid us farewell. It was quite an experience.
Thank you for reading Emigre. Popular Books. Fear No Evil by James Patterson. From This Moment by Melody Grace. Mercy by David Baldacci. The Dark Hours by Michael Connelly.
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